Fashion from men for men
Our driving force is our enthusiasm: enthusiasm for sport, for lifestyle, for fashion. This is what motivated us to launch GENTLEWEAR in 2009. The idea behind it was quite simple: we wanted to offer a type of men’s fashion that was virtually unheard of in Europe at that time. Fashion created by men for men. Fashion that makes you feel sexy and liberated, whether you’re at the gym, exercising outdoors or relaxing at the beach. Our range now includes the hottest designer labels of the underwear and nightlife scene. Our store has become a top address for trendy, modern men. However, one thing hasn’t changed: our enthusiasm for sexy men’s lingerie!